In a move that’s shaking up the crypto world, Japanese firm Metaplanet has added 1,111 Bitcoin (BTC) to its treasury, pushing its total holdings to an impressive 11,111 BTC. Valued at over $1.1 billion, this acquisition—costing approximately $118.2 million—highlights Metaplanet’s bold strategy to dominate the Bitcoin market. Announced today, June 23, 2025, this purchase marks a significant milestone, surpassing the company’s 2025 target of 10,000 BTC ahead of schedule. With a long-term goal of holding 210,000 BTC by 2027—1% of Bitcoin’s total supply—Metaplanet is carving a niche as a global leader in corporate Bitcoin adoption.
Metaplanet, listed on the Tokyo Stock Exchange, kicked off its Bitcoin journey in April 2024. Since then, it has steadily grown its crypto stash, funding these buys through innovative zero-coupon bond issuances. The latest addition, made at an average price of $106,408 per BTC, showcases the firm’s commitment to its vision. CEO Simon Gerovich has emphasized this as a strategic move to enhance shareholder value, with the company’s Bitcoin Yield (BTC Yield) for 2025 reaching an impressive 107%. This indicator tracks the increase in Bitcoin reserves compared to the number of outstanding shares, showcasing Metaplanet’s achievements despite fluctuations in the market.
A Strategic Leap in Bitcoin Investment
This acquisition aligns with a growing trend of corporate Bitcoin adoption. Metaplanet’s approach mirrors strategies seen in firms like MicroStrategy, which holds over 582,000 BTC. By using bond financing, Metaplanet avoids traditional debt burdens, enabling rapid Bitcoin accumulation. The company’s stock has soared over 400% since early 2025, signaling strong investor confidence in its crypto-focused roadmap. The latest purchase brings Metaplanet’s total investment to a valuation of $1.07–$1.12 billion, depending on Bitcoin’s fluctuating price.
However, the move comes with challenges. On the announcement day, Metaplanet’s stock dipped by 3.5% to 8.77% due to global market volatility, including tensions from the Iran-Israel conflict. Analysts see this as a temporary setback, with many expecting a rebound as Bitcoin’s value continues to rise. For now, Metaplanet remains focused on its ambitious goal of 30,000 BTC by year-end, solidifying its position in the crypto landscape.
Also Read: Metaplanet Boosts Bitcoin Holdings with $117.3M Purchase, Now Owns 8,888 BTC
The Future of Metaplanet’s Crypto Journey
Metaplanet’s bold bet on Bitcoin reflects a growing belief in its long-term potential. As more companies explore crypto treasuries, Metaplanet’s success could pave the way for others to follow. The firm’s innovative financing and strategic purchases set it apart, making it a model for corporate crypto adoption. Whether this strategy pays off will hinge on Bitcoin’s future trends, but Metaplanet is clearly riding the wave of digital currency enthusiasm.
For more details, explore Metaplanet’s official notice: Notice of Additional Purchase of Bitcoin.
FAQs
Why did Metaplanet buy 1,111 Bitcoin?
Metaplanet purchased 1,111 BTC to boost shareholder value and advance its goal of holding 210,000 BTC by 2027.
How much did the latest Bitcoin purchase cost?
The acquisition of 1,111 BTC cost approximately $118.2 million, at $106,408 per BTC.
What is Metaplanet’s total Bitcoin holding now?
Metaplanet now holds 11,111 BTC, valued at over $1.1 billion.
How is Metaplanet funding its Bitcoin buys?
The company uses zero-coupon bond issuances to fund its Bitcoin acquisitions without traditional interest costs.